CONSUMER INSIGHTS

TAKEN OUT OF

THE DARK AGES

BORING RESEARCH BANISHED FOREVER.

WHY WE'RE HERE

Insight By Design is a new breed of marketing consulting agency built for the next frontier of consumer learning.

We're laser focused on taking your insights game to a higher level - where we're talking more about brand relationships and 'ah-ha' moments and less about metrics and scorecards. Let's be honest, how many times have you looked at a tracking research dashboard and thought: "So what? How can I use that to inspire my marketing or design team and help them better understand our customer?" You're not alone.

Your colleagues should look forward to engaging with consumer insights - not dread another PowerPoint presentation filled with data tables. And they want new ideas fast - 8 week surveys just won't cut it anymore.

By fusing innovative insights techniques, technology and compelling design-based reporting, we ensure results get noticed and make an impact.

We're excited to talk to you about how this approach can work for your brand.

More on our thinking, best practices and tips this way...

OUR

WORK

Take a look at just a few of the projects we've worked on recently...

HOW WE CAN HELP

CUSTOMIZED

INSIGHT COMMUNITIES

Short-term platforms for rapid concept development

"Always on" options that can become the heart of your insight engine every day

High engagement

Expert management

INNOVATIVE QUALITATIVE RESEARCH

The latest online methodologies

Faster, cheaper, more flexible

Video ethnography, mobile diaries, interactive live chats and much more

FULL SERVICE QUANTITATIVE PROJECTS

Market structure & competitive landscape

Advertising effectiveness

Brand positioning

Audience profiling

Concept development and testing

DESIGN DRIVEN DELIVERABLES

Stunning infographics

Compelling video reels

Custom multimedia insight hubs for sharing learning across your organization

OUR

CLIENTS

We've worked with leading brands in retail, media, entertainment, CPG, financial services and more. How can we partner with you next?

We're picky when it comes to our partners.

Our clients trust us to scour the industry to find the best of the best.

1/2

OUR

TEAM

WORK IN PROGRESS...

100+

HOURS OF INSIGHT PACKED CONSUMER VIDEO

125+

STUNNING INFOGRAPHICS

30+

HIGHLY SUCCESSFUL ONLINE COMMUNITIES

300+

INTERACTIVE DISCUSSIONS, LIVE CHATS, AND VIDEO 1-ON-1'S WITH COMMUNITY MEMBERS

GET IN

TOUCH

Have a project to discuss?

Want to chat about a possible partnership?

Just want to say hi?

We're listening.

550 West 45th St.

New York, NY 10036

518-469-2900