COVID-19 & Consumer BEHAVIOR
TAKEN OUT OF
THE DARK AGES
BORING RESEARCH BANISHED FOREVER.
WHY WE'RE HERE
Insight By Design is a new breed of marketing consulting agency built for the next frontier of consumer learning.
We're laser focused on taking your insights game to a higher level - where we're talking more about brand relationships and 'ah-ha' moments and less about metrics and scorecards. Let's be honest, how many times have you looked at a tracking research dashboard and thought: "So what? How can I use that to inspire my marketing or design team and help them better understand our customer?" You're not alone.
Your colleagues should look forward to engaging with consumer insights - not dread another PowerPoint presentation filled with data tables. And they want new ideas fast - 8 week surveys just won't cut it anymore.
By fusing innovative insights techniques, technology and compelling design-based reporting, we ensure results get noticed and make an impact.
We're excited to talk to you about how this approach can work for your brand.
HOW WE CAN HELP
INSIGHT COMMUNITY EXPERTS
Short-term platforms for rapid concept development
"Always on" options that can become the heart of your insight engine every day
The ideal hub of your agile research toolkit
INNOVATIVE QUALITATIVE RESEARCH
The latest online methodologies
Faster, cheaper, more flexible
Video ethnography, mobile diaries, interactive live chats and much more
Agile research options available for rapid insights including message and concept testing
FULL-SERVICE QUANTITATIVE PROJECTS
Market structure, segmentation & competitive landscape
Concept development and testing
User experience audits
Communications testing and optimization
Compelling video reels
Custom multimedia insight hubs for sharing learning across your organization
Print and e-books
Customer personas in print and digital versions
Custom websites with interactive data and insights summaries
AreaS of specialization include
Diversity, Equity & Inclusion (DEI)
Developing agile research capabilities
Purchase journey mapping
Mobile and next gen methodologies
Insight driven content creation
Early stage product innovation
Take a look at just a few of the projects we've worked on recently...
We've worked with leading brands in retail, media, entertainment, CPG, financial services and more. How can we partner with you next?